Cafepress removed its Anti-Mexican page after complaints. An Anti-Mexico page remains up (Screenshot)

Cafepress under fire for Anti-Mexican merchandise

Cafepress is an e-commerce website where you can buy user-submitted t-shirts, mugs, tote bags and much more. All manner of merchandise is available for purchase — including anti-Mexican items.

The company has recently come under fire from Latino bloggers for the content it had on an “Anti-Mexican” page, including items which read “America is full. Go home,” “Boycott Mexico” and a shirt listed as a “Cute Anti-Mexican T-shirt,” which depicts a sleeping Mexican man in a sombrero with his back leaning against the United States.

William Nericcio, who is a Mexican-American from Texas and an English professor at San Diego University, was one of the first to blog about the content.

“It’s a whole category for haters,” he says. “It’s anti-Mexican, anti-immigrant, anti-Latino and English-only – it runs the whole gamut.”

After seeing Nericcio’s post, Julio Ricardo Varela, the founder of LatinoRebels.com, a humor, news and social commentary site, blogged about the merchandise.

“The issue here is that Cafepress is making money on products that are objectionable to people,” Varela says.

Varela reached out to Cafepress, which removed the Anti-Mexican page. But another page, labeled Anti-Mexico, is still up.

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“Anti-Mexico” items available on Cafepress.com (Screenshot)

For its part, Cafepress issued the following statement:

CafePress is in the process of reviewing user-designed images as brought to our attention recently. We are making decisions as to what user images are, and are not acceptable based on our policy. We review over 120,000 user-uploaded images each week, and encourage our customers to notify us at cup@cafepress.com if they see user content on CafePress that they feel violate our policies.

The “Anti-Mexico” page, which remains live, shows a “Secure the Border” baseball cap, long-sleeved women’s t-shirt and sticker. The design includes an AK-47.

The content would seem to violate the Cafepress “General Guidelines for Prohibited Content,” which include “Hate and/or racist terms,” “offensive remarks that harass, threaten, defame or abuse others” and content that is threatening.

It’s not the first time Cafepress has run into problems for anti-Mexican content.

In October, it was forced to remove a design with the message, “Illegal Alien Hunting Permit: No bag limit.”

Cafepress under fire for Anti Mexican merchandise tumblr m0699xTgV21r1767o news NBC Latino News

Cafepress is number 120 in the Internet Retailer Top 500 guide. There are no numbers available on how well the anti-Mexican items are selling.

Nericcio, wrote a book entitled, Tex[t]Mex: Seductive Hallucinations of the “Mexican in America, which contends, “what you see about Mexicans is a fabricated, invented image of American stereotypes that sell because they’re familiar and are familiar because they sell.”

He says he isn’t surprised the merchandise is only being taken down after people complain.

“They don’t want to hurt the bottom line,” he says. “Those things are probably selling well in Arizona and Alabama.”


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