Who’s blogging: I’m Bren Herrera, the voice and hands behind Flanboyant Eats, the blog that’s changed my life! I’m a private chef and writer focusing on Cuban, Latin-fusion and global cuisine. Part of my job allows me to travel the world tasting others’ food, which inspires me to incorporate beautiful techniques and ingredients into my own cuisine. I love to cook, eat and write about my experiences doing both. I drink Cuban espresso as if it were the best-kept health secret and wear stilettos when cooking for clients. I pay for it at night, but it’s such a great conversation piece when I’m in the thick of searing, sautéing and plating!
Explain your blog name: I was asked to cook live on Fox Atlanta on New Year’s Day, 2008. I didn’t have a blog or any online presence relating to food. With only 4 days notice, I scrambled to think of a name that would be evergreen but also reflect me as an individual and my food style. Flanboyant Eats was the first and only name that came to mind! It’s a double-entendre on the word flan, which we all know is a wildly popular Latin custard dessert. I love flan and experimenting with creating new flavors, so it was a cheeky way of incorporating one of my childhood faves with the literal definition of flamboyant! One thing I’d like to dispel, though, is that I’m not a flan blog! I cook just about everything and only recently started featuring flans on a weekly basis in a Friday post I coined #FlanFridays.
Blogging since: I’ve been blogging since January 2008.
Blogging from: D.C. and Atlanta. Sometimes from abroad, depending on where I’m traveling!
Most popular post: My flan and desserts posts always do well since I do a lot of savory recipes. Based on numbers, my truffle ice cream post has been the biggest hit with over 60k unique views. Another popular one was on braising carne asada. I received great feedback on that one!
What you’ve learned about food while blogging: Food is to be respected. I’ve known that as a private chef, but that very important action is magnified in blogging. When creating new recipes you eventually share with your audience, there are times a recipe is made two and three times. That means trial, error and perfection. Every ingredient used has to be treated right and should not be taken for granted!
Where do you get inspiration for your posts? My family, my friends, my shopping experiences and my conversations with everyone around me. I love to tell a story, so all of my posts have a connection to my personal world.
What have you learned from blogging? It’s all about content, consistency and authenticity. Readers know if you’re cooking and writing from a place of genuine interest and love of the work. I’ve also learned to be diverse in my reading. There was a time when I only read certain blogs. I love the growth I’ve seen in food blogging, so visiting other sites that have nothing to do with my particular niche or skill set is wonderful and educational.
What are your favorite food blogs? When I started blogging in 2008, there were just a handful of Latino food blogs. It’s so nice to see so many new Latin food blogs making a statement. I’m enjoying reading Peru Delights and learning about the diverse Peruvian palate. It’s way yummy over there!