Clothing can be so much more than the means by which to be covered up for modesty’s sake; it has the potential to be art, evocative of another time and place; of a distinct sensibility and lifestyle. Custo Dalmau – a Spanish fashion designer – uses design as a means to transport wearers to his country; a locale filled with boisterous spirit and joy, brilliant colors and the thrill of life.
Dalmau founded the brand Custo Barcelona alongside brother David in the early ‘80s after a trip the pair took around the world and since then, the label has been synonymous with Spanish style through a global perspective. In Custo Barcelona’s Spring/Summer 2013 collection, Dalmau’s use of color, and graphic prints for both men and women showcased his exuberant spirit and patriotic vision. Click through for pictures of Dalmau at his New York City studio preparing for the show and see his vision come to life in the line’s Mercedes-Benz Fashion Week runway debut.