September 20, 2012: Demi Lovato attending the 'Drama Free School Year' Anti-Bullying Assembly at The Young Women's Leadership School in East Harlem, New York City as the new "Mean Stinks" ambassador.
Mandatory Credit: Kristin Callahan/ACE/INFphoto.com

September 20, 2012: Demi Lovato attending the ‘Drama Free School Year’ Anti-Bullying Assembly at The Young Women’s Leadership School in East Harlem, New York City as the new “Mean Stinks” ambassador. Mandatory Credit: Kristin Callahan/ACE/INFphoto.com

Demi Lovato named ambassador for new anti-bullying campaign

“The X-Factor” judge Demi Lovato has recently opened up about her experiences with bullying in hopes of turning her experience into something positive by helping young girls.

“People would write ‘hate petitions’ [about me] and send them around to be signed. They’d have CD-bashing parties of my demos. They’d come to my house, stand across the street and yell things. It was a very emotional time for me, and all I wanted to do was get away,” said Lovato to People Magazine.

Twenty-year-old Lovato has thankfully overcome the peer-bullying and is now ready to help young girls like her as the new Ambassador for Secret’s “Mean Stinks” campaign. Announced early Thursday morning via Twitter, Lovato began her duties as Ambassador by surprising students at New York City’s The Young Women’s Leadership School in East Harlem later that day.

At the Anti-Bullying Assembly on Thursday Lovato hoped to help Secret spread the word about the campaign by asking girls to pledge to have a “Drama Free School Year” by making a pinky promise to not bully others, represented by blue nail polish on their pinky finger, and vowing to “gang up for good.”

September 20, 2012: Demi Lovato attending the ‘Drama Free School Year’ Anti-Bullying Assembly at The Young Women’s Leadership School in East Harlem, New York City as the new “Mean Stinks” ambassador. Mandatory Credit: Kristin Callahan/ACE/INFphoto.com

In hopes of bringing an end to girl-to-girl bullying, Secret will be donating $1 to the “Mean Stinks” campaign  for every purchase of Mean Stinks Clinical Strength deodorant.

%d bloggers like this: