Charlie Sheen is rebranding himself as Carlos Estevez – even if only temporarily. (Photo/Getty Images)

Why Charlie Sheen now wants to be called “Carlos Estevez”

Charlie Sheen’s unpredictable antics usually get top billing but now it looks like he’s relying on his Latino identity to make a splash, using his birth name Carlos Estevez for the first time in his career in conjunction with his role in “Machete Kills.”

Sheen’s birth name is being used in the credits of the Robert Rodriguez film, TMZ reports, marking the first time the actor has used his Latino name professionally.

RELATED: Bruno Mars reveals the reason for changing his Latino last name

The 47-year-old “Anger Management” star has used the stage name Charlie Sheen throughout his entire career, adopting the surname of his father, famed actor Martin Sheen.

The elder Sheen – who was born Ramón Estevez in Dayton, Ohio – adopted the Anglo name “in hopes of landing more roles,” he told the New York Times in a 2010 interview. However, the Spanish-Irish actor never made the name change official and passed down the name Estevez to his four children, including son Carlos (nicknamed “Charlie”).

Emilio – Charlie’s older brother – kept his Latino last name, and has appeared in several iconic Hollywood films including cult classics “The Breakfast Club” and “St. Elmo’s Fire.”

“Machete Kills” hits theaters September 13 and features a predominately Latino cast that includes Sofia Vergara, Jessica AlbaMichelle Rodriguez, Danny Trejo and Demián Bichir.

 Click over to TMZ to see Sheen – we mean, Estevez – in character in “Machete Kills.”

%d bloggers like this: